Professional Nerd:

– Growth & Automation Marketer
– AI + No-Code Builder
– WordPress Technologist

SUMMARY

Creative growth marketer and builder who blends automation, AI, and storytelling to drive audience growth. 10+ years managing and scaling websites, campaigns, and workflows using tools like GPT-4, Zapier, Python, and WordPress. Experienced at prototyping fast, experimenting boldly, and turning messy data into meaningful results.

EXPERIENCE

Full Pour Media — WordPress Developer & Automation Consultant
June 2024 – Present (Remote)

• Built AI-driven workflows using GPT-4 and Make.com to generate and enrich client website content.
• Automated data cleaning, lead tracking, and performance reporting pipelines for client sites.
• Developed WordPress plugin prototypes integrating LLMs, APIs, and structured schema for SEO and discoverability.

Fried Egg Burger — Founder / WordPress Expert
June 2020 – Present

• Created and maintained over 50 small business and nonprofit websites.
• Built custom no-code tools connecting HubSpot, Customer.io, and WordPress via APIs.
• Managed content strategy, SEO, and growth campaigns; improved client lead generation by 40%+.

Penultimate Brews — Founder / Growth Engineer
2015 – Present

• Built a large-scale craft beverage directory powered by AI content gathering and automation.
• Integrated GPT-4 and REST API endpoints to create auto-updating listings and regional Q&A pages.
• Scaled to 800K+ monthly views and 15K unique visitors in under 6 months with zero paid ads.

1909 Digital — Website Manager (Contract)
Oct 2020 – Nov 2021

• Streamlined website updates and analytics workflows using automated QA and reporting tools.
• Collaborated with marketing and data teams to optimize lead funnels and reduce manual campaign steps.

Union Church of Hinsdale — Project Manager
Jun 2006 – Jun 2018

• Led 3–50-person teams through database migrations, site launches, and digital media campaigns.
• Reduced tech costs by 30% while increasing donor engagement through web and email automation.

Daddy’s Grounded — Writer & Creator
Oct 2012 – Present

• Built a personal brand and audience through storytelling, SEO, and influencer partnerships.
• Produced sponsored content and campaigns with national brands and local businesses.

PROJECT HIGHLIGHTS

Five Iron Frenzy Kickstarter Campaigns — Raised $409,000 across two campaigns (2013 & 2020).

AI Content & Automation Stack — Designed an internal LLM workflow integrating GPT-4, Zapier, Python, and WordPress REST API for auto-generated content and metadata enrichment.

SKILLS

Growth & Automation: Zapier, Make, Retool, APIs, Webhooks, LangChain, GPT-4

Technical: Python, JavaScript, SQL, HTML/CSS, WordPress REST API, MySQL

Marketing: SEO, Email Funnels (HubSpot, Customer.io), Content Strategy, Data Enrichment

AI / LLM Tools: OpenAI GPT-4, Custom GPTs, LangChain, ChatGPT Plugins, No-Code Agents

Creative: Copywriting, UX Collaboration, Rapid Prototyping, Data Visualization

EDUCATION

College of DuPage — A.A.S. in Marketing